What is Adsense Arbitrage?
What is the idea behind what
some people call "AdSense arbitrage"? Basically,
it follows the principle of "Buy Low, Earn High."
It means:
a. Buying pay-per-click (PPC) advertising
using cheap bid pricing for a specific keyword topic.
b. Sending the ad user clicks to your website with the best
paying, targeted AdSense keyword.
c. Providing a web site designed so the ad user is more likely
to click on the AdSense ads, to earn the most you can from
each web page.
It's a way of making money by using both Google's
Adwords and AdSense programs - taking advantage of boths sides
of the same coin - the advertising side, and the publishers
shared revenue side.
For example, you might target the keyword,
"acne" using AdSense Arbitrage. You use Google AdWords
to buy cheap ads for only 5 cents a click. These ads connect
to a page on your site that uses AdSense Ads (you get a share
of the ad money from Google).
You know that the best paying keyword related
to "acne" is say, "acne treatment." So
you create a page with AdSense on your website that is designed
around that keyword.
The user sees the acne Adwords ad, goes to
your "acne treatment" webpage. A certain percentage
of the visitors to your site will click on the ads that contain
info about "acne treatment." You make more money
from that ad click than you paid in AdWords clicks.
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